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Orange Partner provides guidelines to help our members in their development*.

(*Most of these guidelines apply to developing for the Orange UK network; however the principles can all be applied to all the other Orange country networks).

 application guidelines
 Orange ML guidelines
 ringtone guidelines
 video guidelines
 content guidelines - explained

application guidelines    

Orange application guidelines v1.0 These guidelines are aimed primarily at designers and developers producing embedded applications for Orange signature handsets.
find out more

Orange ML guidelines        

Orange ML Orange ML: a generic language you can use to publish data on the Orange portal
find out more

ringtone guidelines       

Overview, Format and Delivery V1.4 An outline of the options available to any third party for integrating their ringtone content for sale within the Orange WAP portal, and hosted by Orange / Orange's platform provider.
 download the document
MIDI and SP-MIDI ringtones V0.71 Polyphonic tones in MIDI and SP-MIDI formats.
 download the document
Polyphonic SMAF MA1, MA2, MA3, MA5 V0.32 Polyphonic tones in the SMAF formats.
Master tone (True tone) formats are also possible using SMAF.
 download the document
Monophonic formats V0.4 Monophonic tones in all formats.
 download the document
True Tone / Master Tone / Real sounds V0.7 True Tones, also called "Real Tones" or "Master Tones".
 download the document
Preview files V0.6 Preview files for users to audition on the web shop before purchase.
 download the document
DRM V0.22 Digital Rights Management (DRM) and Forward Locking.
(NB: this is intended as a guide to protecting content for ringtone providers and is not a complete study of the technologies.)
 download the document
Example delivery sheet Ringtones guidelines example delivery sheet for the UK market
download the document

video guidelines    

Orange video recommendations v1.00.02  Guidelines for creating content that, after transcoding for mobile delivery, will result in a rich multimedia experience for end users. 
 download the document 

content guidelines - explained     

the content guidelines – explained

This presentation provides you with an overview of formatting and delivery guidelines for multimedia content (and games) for resale on the Orange networks. 
 download the presentation 

The presentation was given at Orange Partner Camp, Florida, in May 2005 by the Enhanced Multimedia Development Manager, Orange UK.