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hello
As someone we’ve recently met at an event, I thought you may be interested in the latest edition of what's on, our newsletter for Orange Partner members. It helps us keep in touch with our 60,000+ members to let you know what’s happening. I hope you’ll be happy to receive future editions but, if not, you can simply unsubscribe (although we’ll be sorry to see you go).
You may be interested to know that Orange has released its 2010 financial results and with it the news our mobile customer base has grown to almost 150 million people. More importantly, those customers are spread across 32 countries on 5 continents. For us that's a key factor in measuring our success: playing a key role in these markets gives us the local knowledge that makes a real difference for our customers. It's this understanding of these markets and customers that makes a real difference to the partners we work with. Our comprehension of what works and what doesn't work there, as well as the subtle nuances of seemingly similar markets, can help you find the right customers, or prevent you from becoming one of the tens of thousands of apps that remain unsold in app stores. We want our ecosystem to provide Orange customers - both consumers and business - with the best services and solutions that enhance their everyday digital lives. Your talent and creativity combined with our customer expertise is an enviable partnership: thanks for everything you do and long may it continue.
Best regards,
Alexia Froudkine
Director, Developer Marketing and Alliances |
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news
Orange Partner Connect opens for Java apps: more opportunities for developers
As promised when we launched Orange Partner Connect at the end of last year, we're now open for Java™ apps. Orange Partner Connect is our new service hub dedicated to the developer community that offers a single distribution point to get apps to Orange customers in all Orange markets. Application providers have been submitting Android apps for inclusion in the Orange App Store since the start of this year, and we'd planned to be able to accept Java apps in the early part of this year.
 Orange Partner Connect is specifically created to give developers a straightforward, quick and transparent way to bring apps to market and monetize them on multiple operating systems, across the Orange global footprint. Extending the reach to Java developers will now open up the Orange customer base as well as enabling developers to benefit from Orange's trusted application retail environment, which is fully integrated with Orange billing and customer care services.
Additionally, as the Orange App Shop is locally managed in each market and optimised to meet local needs and devices, using Orange Partner Connect enables developers to better segment the merchandising and monetisation of mobile applications and content while addressing different consumers and business user segments. |
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Got a French language Android or Java app? We have immediate requirements for the Orange App Shop in France. Submit your app for evaluation and we'll aim to let you know in 2 days if it's suitable. Find out more about Orange Partner Connect and how to submit your app at:
orangepartner.com/site/enuk/orange_partner_connect |
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| Did you know? We're developing and publishing Orange applications in the major app stores on the market. Our portfolio reached more than 10 million downloads. |
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 Orange App Shop grows: more markets, more customers
The Orange App Shop team are currently working on the roll out of the shop to more Orange customers as demand for apps grows. Over the coming months the app shop will be opening in Slovakia and Poland, as well as Belgium with Mobistar. We'll be looking at each of these countries over the next few issues of what's on, giving you insight for these markets and to help you get a better understanding of their needs and immediate requirements.
You can now submit Android and Java apps through Orange Partner Connect for distribution in the Orange App Shop in France. You can also submit apps for Romania and the UK, where the connection for the local shops is being enhanced and fine tuned to be ready for the end of summer 2011. |
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| Did you know? The Orange App Shop is available from the homescreen of Orange signature devices and is already available to our customers in UK, France and Romania on more than 30 devices and on more than 2 million phones. |
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 Orange sélection: getting to Orange customers on Windows Phone 7
Providing a simpler and more secure way to pay for content is a key offering for Orange customers, which has now been extended to Windows Phone 7. Orange sélection is a new area of Windows Phone Marketplace reserved just for Orange customers. When purchasing content on the Windows Phone Marketplace, the user simply confirms that payment will be deferred to their mobile bill and they can then instantaneously download any content as well as any future downloads. Orange sélection enables our customers to enjoy the real benefits of their content purchases from the Windows Phone Marketplace with the addition of a simpler and more secure payment method.
Launched in February in France, Orange sélection is already proving to be a big hit there. It will be coming to the UK soon and will be launched in other key markets over the coming months.
Orange is the first operator in Europe to offer the use of the customer's mobile bill to pay for content bought from the Windows Phone Marketplace. This new deal is the latest step forward in the strategic partnership between Microsoft and Orange. |
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Want to get your Windows Phone 7 apps in French into Orange sélection? Just email
us
at developers@orange.com and we'll let you know how to do it. |
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events
15 April, London, UK: Jumpstart your Android 3.0 development
We'll be joining Motorola at the MOTODEV apps summit, which is taking in London on 15 April. This free, immersive one-day event is part of a series running in Europe, Asia and Latin America and will give you everything you need to help get your MOTOROLA XOOM™ apps up and running. Join MOTOROLA XOOM™ experts for technical sessions to get your tablet apps up and running fast and meet the Orange Partner team to find out how to get your apps to Orange customers. |
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 5 May, London, UK: Elevating the user experience with bada
Samsung and Orange Partner have teamed up for an exclusive opportunity to get to the heart of bada: Helping you to create feature-rich apps that elevate the experience for mobile users. This special free event is going to be full of walkthroughs, prize giveaways (including high end bada-powered Wave smartphones and bada books), cookies and live code as well as talks covering everything you need to tap into the exciting development and business opportunities that bada brings. You'll be able to meet and work with the very people who are leading and setting the bada agenda, and we'll have experts on hand to work on your ideas and plans, answering your questions and solving your issues to ensure you can get faster to market. |
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10 May: Webinar - Getting your apps to Orange customers around the world
In this session we'll take a look at Orange Partner Connect and investigate how it can help you get your apps into the Orange App Shop and out to Orange customers in all the key markets. We'll take a developer's perspective and deep dive into this recently-launched service hub to uncover the features that simplify the submission, testing and publishing process for apps. We'll also look at how developers can benefit from Orange's global scale, local presence and trusted customer relationships. Telling you the whole story will be Martin Wrigley, who heads up the developer services side for Orange. |
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 17 May: Webinar - Developing for Windows Phone 7
In this session we'll take a look at the Windows® Phone 7 platform and developer ecosystem.
What capabilities does the platform offer? What's unique about Windows Phone 7? How do I write applications? What tools do I have at my disposal? How do I test and debug applications and how
do I distribute them? Coming up with the answers to all your questions will be Mike Ormond of Microsoft. Mike works in the Developer and Platform Evangelism (DPE) Group at Microsoft where
he spends his time telling others about Microsoft's development platforms and helping them understand them. Prior to joining DPE, Mike looked after Microsoft's developer support organisation. |
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support
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Are your apps in the Orange App Shop yet?
The Orange App Shop keeps growing and is set to get even bigger over the coming months. Now there's Orange Partner Connect, a single distribution point for you to get your apps into the Orange App Shop and out to Orange customers across our markets. To get started, you can submit your app for evaluation. We'll check it meets our content policy and let you know if you can go ahead and register to complete a full submission. We'll aim to be back to you within two working days. Once you've signed up you'll be able to manage your account, view your downloads and sales, as well as keep track of your payments, all through your online dashboard. |
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When linking to a third-party site, you do so at your own risk and should review and determine whether you agree to that site's terms and conditions of use (legal policy) before using such site. Orange Partner has no control over the content of any such sites and cannot assume responsibility for material posted on or published by third-party sites. In addition, a link to a non-Orange site does not imply that Orange endorses the site or the products or services referenced on such third-party sites.
Copyright © France Telecom 2011. Orange and any other Orange product or service names included in this material are trademarks of Orange Personal Communications Services Limited, Orange France or France Telecom. Android is a trademark of Google Inc. BlackBerry is owned by Research In Motion Limited and is registered in the United States and may be pending or registered in other countries. Java and all Java-based marks are trademarks or registered trademarks of Sun Microsystems, Inc. Windows is a registered trademark of Microsoft Corporation in the United States and other countries. Samsung and bada are owned by Samsung Electronics Co.,Ltd. All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. |
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