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 September 2008 |
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hello...
I hope you have enjoyed the summer. We finally had a spurt of warm weather here in the UK over the last few days, and it has been terrific! I have just returned from a week in Israel where I was privy to much innovation. Everyone I met with was open and enthusiastic about their technology, and it has been a pleasure to work with them.
This summer we have seen the introduction of the Apple iShop, where without a doubt, they have got it right. They are already approaching the 100 millionth download which beats most application shops' yearly downloads! In addition the rumours of the Android application (content) shop seem to be true, but it also seems that the first version will be free downloads, followed by revenue-based. Of course they need to build a base of users first. Microsoft is also rumoured to be opening an application shop called Skymarket.
Our Application Shop in the UK is beginning to heat up, with our first WAP homepage access on August 28 drawing a great reaction from the users in the UK. The Orange Belgium Shop has gone live on WAP, and the Orange Spain Application Shop will be following in the next few months. If you have French, Dutch or Spanish content or applications, please get in touch right away. We have a big push for content and applications going on now, as the success of the iShop has brought much attention from our executive team and the Orange countries. You'll see that we're offering prizes for new apps which go live in the Shop in September/October...
We will be having two 'Orange mobile routes-to-market' partner days in October in the UK and France, focusing on routes-to-market for your mobile applications, games and VOD products. The next Orange Partner Camp will now take place 15-17th December in Cape Canaveral, Florida, US. Registration for camp opens 22nd September, so please sign up early as it tends to sell out fast.
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As you read this, I am currently in chilly San Francisco for CTIA. If you are around, stop by our booth to say hello. I will also be back in Israel on September 15th for Mobile Monday, and the 16th at the GSMA Mobile Innovations Awards; I then move onto Berlin on September 18th for the OSIM conference. Hopefully I will see you at one or more of these events.
By the way, we're still expanding our API offering at great speed, and adding new functionality as we go. And we're really interested to know how you're using our APIs. Take a look at the API Contest just launched... If you haven't started working with the APIs yet, log on now to be one of the first to utilise the new connections.
Until next month, I wish you a great last few days of summer.
Steve Glagow
VP, Orange Partner |
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Orange Application Shop - the latest...
The Shop in the UK, Belgium and Spain - there's a lot happening
The Orange Belgium Application Shop is now live from the Orange Belgium WAP site, for a selection of handsets, and is being released on additional handsets every week. The Shop has been promoted externally to customers through advertising in the Orange Belguim Orange World magazine, and initial customer take-up has been very positive.
The Shop will be available from the Belgium website later in 2008.
We're excited to tell you about a new opportunity on the horizon - Orange Spain will soon be having an Application Shop.
Details are still being finalised, but we're accepting Spanish applications in preparation for launch...
The Application Shop in the UK continues to grow. Those of you in the UK may have seen the banner promoting the Shop on the Orange World homescreen last week, which prompted a huge spike in sales... and there are more promotional opportunities in the pipeline.
To keep up with the Application Shop expansion (and having received lots of great feedback from you), we've re-organised the info on the Orange Partner site, to explain what we're doing more clearly. Take a look at the site, and if you have French or Dutch, Spanish or English applications, then submit them to us now to be considered for the Orange Application Shop >
(If you've got an app (or a game or VOD) you want to show us, that may be suitable for the Application Shop, come along to one of our two 'Orange mobile routes-to-market' events in October, and show us face-to-face...)
win with the Orange Application Shop
We're offering some great prizes for new applications which are submitted and go live in the Application Shop between 1st September and 31st October this year...
1. €1000 cash draw for all new apps
2. free handset of your choice for all new companies
3. 'best of' awards for all new apps (2 winners will win €1500 cash, internal and external promotion for their application, and one free entry ticket to our award-winning Partner Camp event - taking place in Florida in December 2008 www.orangepartnercamp.com)
Find out more about what you can win >
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access Orange APIs
Advanced Communication APIs now fully-available for businesses based in France
Trials with you to help us develop the full functionality of the 'Contact Everyone' and 'Multimedia Conference' APIs to meet your requirements are now complete.
Many thanks to all who have taken part in these trials.
As a result, if you're a developer based in France and want to incorporate the Orange 'Contact Everyone' or 'Multimedia Conference' service within your web applications, you can do so now.
Take a look at the website to find out how:
access the Contact Everyone API >
access the Multimedia Conference API >
new: voicemail API
Create your very own voicemail application on the web.
Just launched, the voicemail API (in alpha mode) enables access to voicemail messages within your web application.
find out more and access the voicemail API >
new: SMS API multi-operator functionality now live
The SMS API enables text messages to be sent and received from any mobile in the world. Previously restricted to Orange mobiles only, this API is now available to use across operators.
find out more and access the SMS API >
win with the Orange API contest
If you've produced (or are producing) a web or mobile application or widget using one or more of our APIs, then why not enter the Orange API contest? We've some great prizes waiting here for you!
We're running this contest to recognise and reward you for using our APIs, and to find out more about exactly how you're using them so that we can continue to improve and diversify what we offer to you.
There are 6 different categories, and all apps will be considered for all categories. There will be a 'best of' and a 'very nearly there' award within each category.
To enter, simply complete the entry form on the website, and include a URL where we can see what you've done.
The deadline for submissions is Friday 10th October.
find out more and enter the contest >
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let Orange entertain you: La collection summer 08
'La collection' is a quarterly illustration of innovative new converged products developed by Orange and 3rd parties, revealed three times a year. Products featured are available (or will shortly be available) within one or more of the Orange countries.
Regular readers will remember 'la collection spring 08', which featured healthcare and wellbeing products, online services and advertising.
In La collection summer 08 the focus was on today's increasingly digital personal and business lifestyle, and products which offer personalised consumption.
Products included Orange Maps, Snap Show, 3D TV, Read & go, TV HD Mobile, Interactive TV Services and Orange TV player, plus Musique Max. These were products that the whole family can enjoy, together or individually. And they can be personalised to suit each person's centres of interest and level of mobility.
Let Orange entertain you: see La collection summer 08 >
Featuring in 'La collection' guarantees publicity and exposure for products. If your product uses one of the Orange APIs, enter our contest and win the opportunity to be in La collection autumn 08...
find out more and enter the API contest >
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video online in Europe: growth and creation of value
Far from replacing television, watching videos online appears to be in addition to other image viewing and entertainment practices. Nearly a quarter of the top 25 most-visited Internet sites are those which offer videos, and 28% of European Internet users view videos online in Western Europe.
French users score highest, with 89.9 videos viewed per Internet user. This popularity is following increase in dedicated platforms like YouTube, and also progression of high-speed connections in households. While currently more than 85% of sites operate free of charge, it is clear that users are prepared to pay for more elaborate content, and it is estimated that revenue linked to paid-for content will be multiplied by 11 by 2012.
Members, login and download the pdf >
If you're creating video content for the mobile, did you know that Orange Partner have a dedicated route-to-market for VOD products? And, we're having an event where you can show us your Video on Demand products: 'Orange mobile routes-to-market' partner days. Join us, and find out how to get your VOD product commercialised with Orange...
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5 interesting new devices
We've put together key details from 5 of the most interesting new device specifications featured on the Orange Partner site.
Orange Partner members can access the full specs by clicking on the relevant links below.
BlackBerry Bold (BlackBerry 9000)
Operating System: Rim Proprietary OS
Browser: HTML
Screen Display: TFT; 56k colours; resolution: 480 x 320 pixels
Network Data Support: 3G, EDGE, GPRS, HSDPA
Extra features include: Built-in GPS navigation with Blackberry maps; QWERTY keyboard; media player; DataViz document viewer/editor
Take a look at the full spec>
HTC Touch Diamond
Operating System: Microsoft Windows Mobile 6.1 Professional
Browser: WAP 2.0, xHTML, HTML
Screen Display: 65k colours; resolution: 480 x 640 pixels, 2.8 inches
Network Data Support: HSDPA, 3G, GPRS, EDGE
Extra features include: 3.15 MP camera; Pocket Office; accelerometer sensor (auto-rotate); GPS
Take a look at the full spec>
Orange Tokyo
Operating System: Orange Proprietary
Browser: WAP 2.0
Screen Display: 65k colours; resolution: 128 x 160 pixels
Network Data Support: GPRS
Extra features include: 1.3 MP camera; external memory (micro SD)
Take a look at the full spec>
Motorola RAZR2 V9
Operating System: Motorola Proprietary OS
Browser: WAP 2.0/xHTML; HTML (Opera 8)
Screen Display: 256k colours; resolution: 240 x 320 pixels
Network Data Support: 3G, EDGE, GPRS, HSDPA
Extra features include: 2 MP camera; external memory (micro SD)
Take a look at the full spec>
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Symbian Partner Network
We're always keen to let you know what our alliance partners are up to, and here's a bit of news from Symbian. They've recently launched, the Symbian Partner Network (SPN) - a program aimed at helping developers and others innovate more easily, collaborate more closely with the Symbian ecosystem, and accelerate development with Symbian OS.
SPN members will receive access to: the Symbian OS Binary Access Kit; SDN++, Symbian's private developer network portal, which includes an exclusive SPN Zone and offers self-service technical support via forums; exclusive wikis; a dedicated request management system; and collaboration zones.
SPN members will also receive early access to information such as technology roadmaps, as well as enhanced marketing and business-development opportunities, including admission to the annual Symbian Partner Event.
The annual membership fee for the Symbian Partner Network is $1,500 USD. (For European companies the yearly fee is subject to a 17.5% VAT charge. Additional fees may apply for optional products and services.)
find out more and apply to join the SPN program with Symbian >
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Broadband Thursday with Livebox Lab
19h00, 18th September 2008, Paris
Organised by the Livebox Lab team here at Orange, the Broadband Thursday event unites the key players in the broadband market each month, with a view to promote innovation and growth by bringing together potential partners for new projects.
Guest speakers this month are from Yoono, Eyeka, ENCRE and GIMV.
If you're a decision maker of a major group, an innovate SME or a VC, and you're interested in participating, then contact the Broadband Thursday team directly.
Please note, this event is in French.
find out more >
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Orange Application Shop: getting to market with Orange - NAVTEQ webinar
09:00-10:00 CDT/ 14:00-15:00 UK time, 8th October 2008
Orange Partner's Steve Parrott will be taking part in a webinar hosted by NAVTEQ to let you find out more about the Orange Application Shop route-to-market.
Steve will explain the steps involved in getting your product into the Shop, and outline the additional benefits of being in the Shop including exposure of your product to decision makers across Orange and the France Telecom Group.
To participate, you'll need to join NAVTEQ's Network For Developers (NN4D) - a global community and a place to connect with thought leaders highly invested in the location ecosystem.
find out more and participate with NAVTEQ >
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'Orange mobile routes-to-market' partner days
7th October 2008, London, UK
28th October 2008, Paris, France
Did you know that we have three clear routes-to-market - one for mobile applications, one games and one for VOD products?
Well, we do. And if you have a commercialised or nearly-commercialised product suitable for one or more of these three markets, then join us at one of our 'Orange mobile routes-to-market' partner days and we'll do everything we can to help you get your products into the marketplace by Christmas 2008.
We'll explore the three routes-to-market together, and then you have the opportunity of a one-to-one meeting with a member of the Orange Partner team, to show us your product, and receive feedback and recommendations for the next steps to commercialisation.
There will be testing and signing facilities, plus technical support on hand, to give you all the help you need.
Places are limited, and priority is given to Orange Partner premium members and contracted partners...
find out more and register >
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Orange Partner Camp Cape Canaveral, US
15-17 December 2008, Cape Canaveral, Florida, US
"Orange Partner Camp is a great way to better understand how to do business with one of the world's leading operators, make significant contacts, and have fun at the same time."
Andy Germano, AuthenTec - attendee, Orange Partner Camp Cape Canaveral 2007
For 72 hours, over 50 key Orange employees and over 300 third parties will educate, discuss, inform, experiment, develop and even commercialise there and then.
If you're either already working with Orange or want to work with Orange in the fixed, mobile, or internet lines of business, then take advantage of the wealth of resources, support and opportunities available - join us at Orange Partner Camp.
The registration site for Partner Camp will open 22nd September, and places will be limited.
If you want to get a feel for Partner Camp, take a look at the post event websites for our previous Partner Camp events >
We can send you a reminder as registration opens, so you can be sure to reserve your place - email us at developers@orange.com with "Partner Camp, Dec 2008" in the subject line.
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meet us at industry events...
We'll be participating in the following industry events in the coming months - if you're attending, then please come and see us...
CTIA Wireless IT and Entertainment
10-12 September 2008, San Francisco, USA
Come and meet us at booth #820, and don't miss the Orange Partner team speaking...
find out more >
OSIM World
17-18 September 2008, Berlin, Germany
The Orange Partner stand is number 11 in the exhibition area, and you can also hear Steve Glagow, VP Orange Partner, speaking in the opening keynote about the operator's perspective of Open Source.
find out more >
Symbian Smartphone Show
21-22 October 2008, London, UK
Come and visit us on the Orange Partner stand on the show floor. Plus join Orange Partner's Steve Parrott in the Mobile Development track of the Mobile DevFest, 17h00 Tuesday 21st October, and learn about routes-to-market for your mobile applications...
find out more >
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